Similar to they do after most Premium Stay Occasions lately, WWE issued a press launch this morning (July 5) protecting the spectacular efficiency of final Saturday’s Cash within the Financial institution present from London — and the earlier night time’s SmackDown in the identical venue.

As talked about by Chief Content material Officer Paul “Triple H” Levesque in the course of the post-event press convention, July 1’s PLE at O2 Enviornment was the the highest-grossing area occasion in WWE historical past. What’s extra, the episode of the blue model that got here our means on June 30 was additionally a record-setting present. The Bloodline Civil Warfare storyline that performed out throughout each dates additionally helped Cash within the Financial institution generate large numbers on social media (even with Twitter an absolute dumpster hearth final Saturday).

That’s all coated in this presser:

MONEY IN THE BANK® SETS RECORD FOR HIGHEST-GROSSING ARENA EVENT IN WWE HISTORY

Friday Evening SmackDown at The O2 Turns into Highest-Grossing SmackDown

STAMFORD, Conn., July 5, 2023 – WWE® (NYSE: WWE) at the moment introduced that Cash In The Financial institution, which emanated from The O2 in London on Saturday, grew to become the most-successful and highest-grossing Cash In The Financial institution of all-time. Notably, Cash In The Financial institution set a brand new document for highest-grossing area occasion in WWE historical past and Friday Evening SmackDown from The O2 grew to become the highest-grossing SmackDown of all-time. The weekend generated a mixed gate of greater than $5.4 million.

Cash In The Financial institution (MITB) additionally set new data for viewership, sponsorship, merchandise and social media:

• Viewership jumped 17 % from final yr’s document, and surpassed the final U.Okay. premium reside occasion – Conflict on the Citadel – by 30 %.

• Sponsorship income was up 9 % versus the document set in 2022.

• MITB marked the highest-grossing area occasion for venue merchandise in WWE historical past.

• MITB set a brand new document for On Location fan expertise packages, changing into the highest-grossing non-WrestleMania occasion ever.

• The occasion grew to become probably the most social Cash In The Financial institution of all-time, with video views of the Bloodline Civil Warfare match reaching 40 million within the first 48 hours –a 4X leap from the highest clip at Evening of Champions, Jimmy Uso super-kicking Roman Reigns.

Moreover, Friday’s episode of SmackDown on Fox drew 2.51 million whole viewers, up 17 % versus a yr in the past, and was No. 1 within the 18-49 demographic with a .7 score and 897K whole viewers, up 39 % versus a yr in the past.

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